Why You Should Host Your Own Blog

I have been a very strong and vocal advocate of utilizing different blogging formats and using the blogging format which best suits ones needs.  I admit to being a bit of a WordPress Basher in the past. A friend always advised that once I really got into WordPress more that I would really love it. I must confess that Tami of Aries Graphic Design was indeed correct.

 

I currently have quite a few blogs and I am familiar with working with pretty much all of the popular blogging formats.  I was very comfortable with my use of Posterous with as my company website, another  Posterous blog used for QR Code Marketing and my Technology, focused blog used on Tumblr. Although I used these blogging formats I made sure I always attached my own domain.  I had a pretty decent following on these blogs with pretty good post views as well.   Ultimately, these formats worked well.  Did you notice that I spoke in the past tense?

 

Recently Posterous decided to totally change their format from basic and easy to use blogging format to something that they described as Spaces. Umm #FAIL, yes I said it FAIL!!!!!  My big question is Why?  As owners of Posterous, do you wake up one day and think, ” OH wow, my blogging platform is really easy to use, because that’s what I based it on..so let me just screw everything up and make the user interface more difficult to use. ” Did I say FAIL?

 

Well, this created quite a dilemma for me as I had either try to figure out the ridiculous new interface from Posterous or kick some rocks on the entire platform.  I went with the kick some rocks option and selected to move my blog to wordpress because quite frankly I just didn’t like the direction that Posterous was moving in. This may be fine for some but it just did not fit my needs for what I was using it for. I needed a blogging format not a whatever the hell they were doing format.

 

Right before this disruption with Posterous I realized that I needed to create a totally new blog that was a comprehensive and ecommerce driven blog on QR Codes. I immediately realized that I needed a blogging format that had more to offer than Posterous and Tumblr so I created a self hosted WordPress site.  The web presence that I was going for really needed a powerful platform and WordPress was it. So through setting up, the hard way mind you, getting my template and adding my plugins I realized the benefits of this powerful format.  Soon after Posterous changed and I fully realized the benefits of having my primary blog self hosted on WordPress.

 

Due to the changes of Posterous I was almost forced to delve deeper into WordPress.com in addition to WordPress.org. So for me both of these platforms, WordPress hosted and self hosted offered a great deal more flexibility than the new format of Posterous.  So ultimately I learned the hard way the benefits of having control of my own content and going with a more stable blogging format.

 

Officially jumping on the WordPress Bandwagon.

 

 

 

 

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About anisesmith

Anise Smith has a Masters Degree in Internet Marketing from Full Sail University. She is President and Director of Anise Smith Marketing which specializes in New Media Marketing Strategies such as Mobile Web, QR code Products, Analytics, Virtual World Integration and more. She has clients primarily focused in the entertainment and music industries which include music producers, artists, managers and booking agents. Anise is also the Digital Marketing Specialist of Full services healthcare Company, located in Cherry Hill, NJ. She uses her healthcare and pharmaceutical marketing background to implement cutting edge digital marketing strategies that merge traditional and digital mediums. She is in charge of creating and implementing marketing strategies for six internal health services brands. Her strategy for a new media marketing mix includes digital marketing, social media optimization, web analytics, video creation/editing, eCommerce platforms, mobile web readiness, custom CMS driven iFrame pages, custom branded WordPress layouts, mobile landing pages, CMS driven mobile pages, E-mail marketing, promotional marketing, building traditional/digital brand awareness and more. Her ultimate goal is to merge traditional marketing with digital marketing strategies to increase brand awareness, increase exposure and potentially increase sales online and offline within the health care services industry. She also works as an advocate for non profit organization which provides financial assistance for medically fragile children and their families. When she is not online she is a rabid Philadelphia EAGLES Fan, closet Foodie and single mom to a miniature male version of herself.

Posted on October 10, 2011, in Blogging, Portfolio and tagged , , . Bookmark the permalink. 4 Comments.

  1. I’ve had a WordPress hosted blog for a while (after moving over from Blogspot) and I love it. I keep saying I’ll buckle down and learn more about WP so I can self-host, but I haven’t done that yet. From what I’ve read, seen & heard, though, it seems to be pretty impressive! Welcome to the dark side, I guess :)

    • I have tried them all, and like you I started with Blogspot. I do indeed love WordPress now! One of the things that I really love, that is a new option for WordPress is the ability to easily follow fellow wordpress bloggers. Thank you for the welcome to the dark side and for taking time to comment. :-)

  2. Never thought I’d see the day that you’d wander over to WordPress! I have to agree with you regarding Ponderous though. I’m so bummed at the changes they made, I’m giving up my blog over there. I’m working my way over to self-hosted WP, it’s not as scary as it used to be. Yep, welcome to the dark side, it’s really not that bad! :)

    • Ha! I know right Sherree! I was a bit of a WordPress Basher, LOL. I have since reformed :-) I replace all of my Posterous blogs with WordPress blogs after I went for the the gusto and bit the bullet on a self-hosted WordPress. It was particularly tough because my host did NOT have one click WordPress install, so I had the added barrel of laughs in uploading 500 gazillion files. :-) So after that wordpress.com was like childs play :-) Thank you for the welcome to the dark side, I’m glad to have excellent company there. :-) Posterous absolutely FAILED…ugh.. I think I may need to dedicate an entire post to those extremely bad changes.

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