Category Archives: Content Marketing

Three Steps To Finding Your Blogging Voice

I honestly never thought I would be a blogger and I think this was due to a bit of writer burn out after completing an accelerated Masters Degree in Internet Marketing in one year. Since the degree program was totally online, so fast pace and very writing intense I never thought I would want to write again after completing the program. However I’ve found that it has not been the case and that it is one of the things that I enjoy most about being an Internet Marketer. There are so many things to love about being a part of this changing Internet Marketing industry and blogging has moved to one of the top spots on the list of things to love, especially after finding my blogging voice so to speak.

I have been blogging now for about two years, but I have just recently found my blogging voice. I think an important part of enjoying the blog process is the ability to find your voice because once you do, you then are able to build a great audience and take so much more pleasure from writing. The process for me has been mentally moving beyond what I think people want to hear to a combination of what I want to say and what needs to be said. This allows me to bring the very “keep it real” philosophy that I have in my off line life, to my blog.

I am not an extremely talkative person offline, although I do speak my mind and talk when I have something to say of importance. So, when I decided to incorporate more of my own personality into my writing style it has really helped with the ability to continue the flow of conversation going, by way of blog post. Ultimately it has allowed me to have an ongoing source of topics that I use for blog posts.

So, the take away when developing a blogging strategy keep these three things in mind when trying to find your blogging voice:

Be Yourself
Be inspired by situations that happen in your daily life
Be playful and have fun!

Cheers!

How to be a Social Media Writer in 10 easy steps (scoop.it)
Internet Marketing C.O.D.E. #SocialMedia Marketing Beyond Status Updates and 140 Characters (anisesmithmarketing.com)
What Happens Every 60 Seconds In Social Media? [INFOGRAPHIC] (scoop.it)

Posted in Blogging, Content Marketing, Wordpress

The Content Marketing Explosion [INFOGRAPHIC]

Feb 10

Posted by anisesmith

Social Media is huge as we all know and a HUGE part of social media if you are doing it correct you are involved with some sort of content marketing whether you realize it or not! It seems that content is definitely still king. More and more of the larger companies are moving strongly toward content marketing and I suggest you consider incorporating it into your marketing plan if you have not done so already.

Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

Take a look a the Infographic below to give you more information about content marketing.