Technology has really changed everything and searching for a job has been one of the things that has been inpacted greatly. I discussed this in Monday’s blog post in detail. Job search now has moved past just showing you qualifications.  Job seaching now is about how well you present or brand yourself.  Part of this branding includes your personal Social Media presence in addtion to your online persona. 

I discussed in a previous blog about creating a Google profile for yourself. It is reported that a very high percentage of employers Google their prospective employees.  A great way to start creating a positive brand for yourself is setting up a FREE Google Profile.

That brings us to our Wednesay’s book selection, Me 2.0: Build a Powerful Brand to Achieve Career Success.